Last Updated: July 31, 2022
Best Sports Management Programs
Sports management is a field of study that deals with the overall organization of sports and recreation. Students who take up this field will be able to learn about skills that allow them to plan, direct, budget, lead, and even evaluate events within the sports field. This field offers a wide variety of career opportunities and a projected career growth that exceeds most professions in the sports industry.
Being a sports manager is one of the perfect professions for sports enthusiasts, and taking up a program in sports management can be in the form of an MS, an MA, or even an MBA. Students who take up this field can work as athletic department supervisors, team managers, coaches, and marketing directors, which is highly rewarding. Those who wish to take up this field of study will require prior knowledge of fields like information technology, computer science, economics, finance, office administration, etc., or they will also be able to learn these programs in the first year of their study.
Benefits of Studying Sports Management
The obvious benefits of taking up a degree in sports management lie in the satisfaction that the career options in this industry provide. Sports enthusiasts who wish to stay within the industry but do not want to be part of the limelight can take up professions like sports marketing manager, sponsorship manager, coaches, supervisors, etc. A few other benefits of studying sports management include-
- Candidates who take up sports management will be able to get enough career opportunities, with the entertainment and sports occupations having a projected growth of 22 percent from 2020 to 2030.
- Studying this program will allow candidates with job flexibility that most other professions do not offer. Students can choose from professions that allow them to become agents for players or recreational managers at theme parks, depending on the area they wish to work in.
- Since the program deals with general business and management courses, students will receive an education about current market trends. The only exception to this study would be that their study will be limited to the sports and recreational industry.
- Professions in this field will allow students to travel extensively. Depending on their career choice, they can travel within the country and around the world.
Subjects Covered in Sports Management
The courses offered under sports management mostly overlap with those offered for business and management programs. However, these programs will emphasize the sports and recreational industry, allowing students to learn about the industry's nuances in detail. A few of the courses that are offered for a sports management program include-
- Principles of Sports Management
- Sports Accounting and Finance
- Sports Law
- Sports History
- Ethical and Legal Issues in Sports
Difference Between Sports Management and Sports Administration
Sports management and sports administration are terms that are interchangeably used for programs that are offered in this field of study. While the programs offered might have similar course structures and curricula, the essential difference lies in the approach both these programs have. Students who take up sports management programs will be dealing with organizing and planning sports events along with aspects like budgeting and directing the event. This program will primarily focus on the field's business aspects the field.
On the other hand, students who take up sports administration will oversee the management of sports events. Candidates will be able to take up professions that deal with athletes' personal and professional development. This can also include finding and signing new talents or even representing athletes.
Top Universities for Sports Management
A few of the top universities offering sports management programs include-
- Rice University
- Ohio State University
- Syracuse University
- University of Miami
- Southern Methodist University
- University of Texas, Austin
- University of Michigan
- Indiana University
Best Programs for Sports Management
Program | University | Location |
BA in Sports Management | Rice University | Houston, TX |
Sports Management, MS in Kinesiology | Ohio State University | Columbus, OH |
BS in Sport Management | Syracuse University | Syracuse, NY |
MSEd in Sport Administration | University of Miami | Coral Gables, FL |
MS in Sport Management | Southern Methodist University | Dallas, TX |
MS in Sport Management- | University of Texas | Austin, TX |
MS in Sport Management- | University of Michigan | Ann Arbor, MI |
BS in Sports Marketing and Management | Indiana University | Bloomington, IN |
BA in Sports Management-Rice University
This university offers a BA in Sports Management through its Department of Sports Management. Students can take this program with a concentration in sports analytics, sports law, and sports leadership. The courses included in this program are finance, marketing, leadership, management, law, etc. This program lasts four years, and students must complete 300 working hours as part of an internship for course completion.
The cost of attendance per year at an undergraduate level in this university is $54,000.
Sports Management, MS in Kinesiology- Ohio State University
Candidates who have a bachelor’s degree in any subject will be able to take this MS program. The program provides 32 credits for candidates and includes an internship opportunity or a thesis project they must complete. Students who take this program will also have direct access to Ohio State’s athletic department. The courses included in the program are sports marketing principles, legal issues in sports, theory and techniques of sports management, etc.
BS in Sport Management-Syracuse University
This degree is offered by Falk College’s Department of Sport Management. The program lasts 4 years, andfourit involves areas like sports business, sports marketing, facility & arena management, sports communication, etc. Students will also be taken to places like Los Angeles, Australia, Europe, etc., as part of their experiential learning trips. They must complete a 12-credit capstone in their final two semesters for course completion. The courses taught in the program include technology in sports, sports finance, sponsorship & promotion, sports law, etc.
M.S.Ed. in Sports Administration-University of Miami
This program lasts 12 to 18 months and provides 30 credits upon course completion. The core courses for the program are 27 credits; whereas the three additional credits are offered for the internships and elective courses, one takes as part of the course. Students will also be able to choose a thesis option instead of an internship if they wish to. Students who have enrolled in the program can be placed for a 12-month internship upon course completion. They will also get tuition assistance of $10,000 and a monthly $1,000 stipend. The courses that are taught include administration, law, event management, sports analytics, ethical decision-making, crisis management, etc.
The tuition for the program is calculated per credit, with a cost of around $2,000.
MS in Sport Management-Southern Methodist University
This program lasts 12 months and involves 17 courses taught in 4 7-week modules. Students must also complete one summer internship. The courses taught include sports organizational design, sports facility management, advanced sports communication, ethics in sports, sports sponsorship, sports law, and more. The summer internship is worth four credits.
MS in Sport Management-University of Texas
This program is known for its small class size, research opportunities, and internship opportunities that are part of the entire package. It has a duration of 2 years in all, with students being able to choose from a thesis option, a non-thesis option, or a report option upon completion of core courses. The core courses offered include sports marketing, legal issues in sport, ethics in sport, strategic management for sport, etc.
The fee for the program is around $675 per semester credit hour. Since the program has 30 credits, the cost is around $20,300.
MS in Sport Management-University of Michigan
The School of Kinesiology at the University of Michigan offers this program and provides 30 credits. Students must complete 15 hours of core curriculum and another 15+ hours meeting other requirements. These requirements include research, completing electives, and graduate-level statistics. The core curriculum includes legal aspects of the sport, organizational behavior & human resources, marketing management for the sports industry, etc.
BS in Sports Marketing and Management- Indiana University
This undergraduate program lasts four years, and students are required to complete the core courses along with more than 120 credit hours. The program contains courses like law, marketing, communication, management, finance, psychology, etc. It also has core courses like sports communication, kinesiology and public health, and sports in American society.
Career Opportunities in Sports Management
Sports management is one of the most popular fields in the entertainment and sports sector, and it has a promising career outlook. Students who have taken up a program in this field will be able to find different career opportunities, providing them with job flexibility. A few of the career opportunities one can choose include-
- Sports Manager- This profession includes overseeing all the aspects of managing athletic events. This can include budgeting, planning, organizing, etc., for the successful completion of the event. The salary for this profession is charged based on the athlete’s playing contract.
- Sports Marketing Manager- This profession involves the management of only the marketing aspects of athletic events. This will include holding campaigns and finding business sponsors for similar events. The salary range for this profession ranges between $33,000 and $180,000 based on the academic qualifications and experience of the candidate.
- Athletic Trainer- This job involves providing exercise and nutrition plans to athletes. They will have to engage in conversations with coaches and other athlete family members. The salary range for this profession is between $47,000 to $57,000.